IICS565: Media Relations in a Global Context

Course at a glance

Next Start Date

September 14, 2020

Subject Level


Course Description

Explores and analyses media relations and how globalization has affected the media industry. Introduces students to media relations strategies and tactics (including broadcast, print, and social media), as well as contextual matters such as media cultures, comparative mass media systems, freedom of the press, cultural norms, ethics, media workplace cultures, media law, and media policy.

Course Credits

  • 3.00

General Studies Offerings

General studies courses may be eligible for internal transfer credit into their related programs.

Start Date End Date Tuition (Domestic) Delivery
September 14, 2020 December 18, 2020 TBD Online
March 15, 2021 May 16, 2021 TBD Online
September 13, 2021 December 19, 2021 TBD On Campus
March 14, 2022 May 15, 2022 TBD Online