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Considers the overall design of applied research, including the choice of research paradigm, research strategy, research methodology and research methods and techniques. Examines the key ontological-epistemological assumptions and their applications in management research and organizational studies. Highlights the importance of making informed research choices to design applied practice-oriented research that generates actionable and relevant knowledge. Covers different research strategies including case study research and action research. Conveys the role of the interpretive approach to organizational analysis in developing practice-oriented research. *pending approval