Mike Williams

Associate faculty

Tourism & Hospitality Management

Digital marketing strategy

Paid advertising


Mike is the program director of Alacrity Academy, which now operates province-wide, in partnership with the BC government, to help thousands of individuals and small businesses in BC..

Mike is also the CEO and co-founder of the digital marketing agency, Jetstream. The agency helps companies grow through scalable digital marketing strategies and paid advertising on platforms such as Google, Facebook, Instagram, TikTok and more.


Mike has experience in all facets of digital marketing, including search, social media, and content marketing. He focuses on developing strategies for performance-driven digital marketing that drives results and grows companies.

Mike worked in digital marketing for 18 years prior to Jetstream and Alacrity Canada. During this time, he co-founded several companies.


Bachelor of Commerce in Entrepreneurial Management

Royal Roads University

Diploma in Business Administration in eBusiness

Camosun College