Dr. Prasad’s research adopts critical theoretical perspectives to conceptualize various organizational phenomena. His research interests focus broadly on questions of embodiment, gender and diversity issues in organizations, interpretive methods, and the organization of social inequality. To date, he has published over 50 journal articles and 15 book chapters, which have been variously informed by poststructuralist, postcolonial, neo-Marxist, feminist and psychoanalytic thought.
His research has been cited or quoted in articles published in, among other outlets, CNN, The Globe and Mail, The National Post, and The Washington Post. His research has been cited in several reports published by international agencies such as the United Nations and the World Health Organization.
His most recent book is entitled, Autoethnography and Organization Research. He is the editor of the book, Contesting Institutional Hegemony in Today’s Business Schools. His past research has generated in excess of $2 million in research funding as sole or principal investigator.
Dr. Prasad has held tenured appointments at universities in Australia, Canada and Mexico. In these positions, he has taught at all post-secondary stages, including courses in undergraduate, MBA and PhD programs. He has also supervised, to completion, research students at the honors, master’s, doctoral and postdoctoral levels.
Dr. Prasad is co-editor-in-chief at Management Learning. He is associate editor at Gender, Work and Organization, Human Relations, International Journal of Cross Cultural Management and Qualitative Research on Organizations and Management. He is the artefacts reviews editor at Organization. He was formerly the research integrity editor at Journal of Business Ethics.
He has guest edited special issues at a number of journals, including Business and Society, Critical Perspectives on International Business, Culture and Organization, Gender, Work and Organization, Journal of Business Ethics, Management Learning and Marketing Theory.
In 2021, Dr. Prasad completed his five-year term as chair of the Critical Management Studies division at the Academy of Management. He earned his PhD in organization studies from York University’s Schulich School of Business in 2012 and wrote much of his dissertation as a graduate research fellow (in residence) at Yale University.
PhD in Organization Studies
Schulich School of Business, York University
Master of Arts in Political Studies
Bachelor of Arts (Honours) in Political Science
Simon Fraser University
Prasad, A. (in press). The model minority and the limits of workplace inclusion. Academy of Management Review.
Prasad, A., & Shadnam, M. (in press). Balancing breadth and depth in qualitative research: Conceptualizing performativity through multi-sited ethnography. Organization Studies.
Mandalaki, E., & Prasad, A. (in press). Racialized experiences as in-betweenness in academia. Organization.
Rauf, A. A., & Prasad, A. (in press). Managing sacred identities: How religious anti-consumption conflicts with culture. Canadian Journal of Administrative Sciences.
Li, E. P. H., Chow, M. E., Liu, W.-S., Lam, M., & Prasad, A. (in press). Queering consumption: The discursive construction of sexual identity among gay fashion consumers in Hong Kong. Fashion, Style & Popular Culture.
Zulfiqar, G., & Prasad, A. (2023). The epistemology of the toilet: Doing class work in Pakistan. In V. Doshi (Ed.), Postcolonial feminism in management and organization studies: Critical perspectives from India, Pakistan, and Bangladesh. New York: Routledge.
Zulfiqar, G., & Prasad, A. (2022). How is social inequality maintained in the Global South? Critiquing the concept of dirty work. Human Relations, 75(11), 2160-2186.
Sliwa, M., & Prasad, A. (2022). On forgiveness and letting go. Management Learning, 53(5), 753-756.
Mandalaki, E., van Amsterdam, N., Prasad, A., & Fotaki, M. (2022). Caring about the unequal effects of the pandemic: What feminist theory, art and activism can teach us. Gender, Work and Organization, 29(4), 1224-1235.
Prasad, A., & Sliwa, M. (2022). Towards an aspirational future: Cultivating ontological empathy within the ethos of Management Learning. Management Learning, 53(2), 139-145.
Nygaard-Petersen, K., & Prasad, A. (2022). The gift of life and nonadherence in renal transplant recipients. Transplantation, 106(9S), S567.
Segarra, P., & Prasad, A. (2022). Undocumented immigrants at work: Invisibility, hypervisibility, and the making of the modern slave. In S. Taneja (Ed.), Academy of Management Best Paper Proceedings. Seattle, WA.
Zulfiqar, G., & Prasad, A. (2021). Challenging social inequality in the Global South: Class, privilege, and consciousness-raising through critical management education. Academy of Management Learning and Education, 20(2), 156-181.
Prasad, A., Centeno, A., Rhodes, C., Nisar, A. M., Taylor, S., Tienari, J., & Alakavuklar, O. N. (2021). What are men’s roles and responsibilities in the feminist project for gender egalitarianism? Gender, Work and Organization, 28(4), 1579-1599.
Shadnam, M., Bykov, A., & Prasad, A. (2021). Opening constructive dialogues between business ethics research and the new sociology of morality. Journal of Business Ethics, 170(2), 201-211.
Prasad, A., & Zulfiqar, G. (2021). Resistance and praxis in the making of feminist solidarity: A conversation with Cynthia Enloe. Gender, Work and Organization, 28(2), 722-734.
Rauf, A., & Prasad, A. (2021). Anti-consumption at the nexus of culture and religion. In S. K. Lam, M. Giesler & X. Luo (Eds.), American Marketing Association Winter Conference Proceedings (Vol. 32) (pp. 442-445). Austin, TX.
Prasad, A. (2020). The organization of ideological discourse in times of unexpected crisis: Explaining how COVID-19 is exploited by populist leaders. Leadership, 16(3), 294-302.
Wasdani, K. P., & Prasad, A. (2020). The impossibility of social distancing among the urban poor: The case of an Indian slum in the times of COVID-19. Local Environment, 25(5), 414-418.
Rauf, A. A., & Prasad, A. (2020). Temporal spaces of egalitarianism: The ethical negation of economic inequality in an ephemeral religious organization. Journal of Business Ethics, 162(3), 699-718.
Segarra, P., & Prasad, A. (2020). Colonization, migration, and right-wing extremism: The constitution of embodied life of a dispossessed undocumented immigrant woman. Organization, 27(1), 174-187.
Prasad, A., Segarra, P., & Villanueva, C. E. (2020). Situating knowledges through feminist objectivity in organization studies: Donna Haraway and the partial perspective. In R. McMurray & A. Pullen (Eds.), Rethinking culture, organization and management (pp. 73-87). New York: Routledge.
Zulfiqar, G., & Prasad, A. (2020). Interrogating the toilet as a seat of power and privilege. In G. Atinc (Ed.), Academy of Management Best Paper Proceedings. Vancouver, BC.
Segarra, P., & Prasad, A. (2020). Dynamics of vulnerability in America. Academy of Management Global Proceedings. Mexico City, Mexico.
Prasad, A., & Segarra, P. (2020). Review of K. Millar, Reclaiming the discarded: Life and labor in Rio’s garbage dump. Organization, 27(6), 971-972.
Prasad, A. (2019). Autoethnography and organization research: Reflections from fieldwork in Palestine. New York: Palgrave.
Prasad, A. (2019). Denying anthropogenic climate change: Or, how our rejection of objective reality gave intellectual legitimacy to fake news. Sociological Forum, 34(S1), 1217-1234.
Fernando, D., & Prasad, A. (2019). Sex-based harassment and organizational silencing: How women are led to reluctant acquiescence in academia. Human Relations, 72(10), 1565-1594.
Li, E. P. H., Prasad, A., Smith, C., Gutierrez, A., Lewis, E., & Brown B. (2019). Visualizing community pride: Engaging community through photo- and video-voice methods. Qualitative Research in Organizations and Management, 14(4), 377-392.
Prasad, A., Segarra, P., & Villanueva, C. E. (2019). Academic life under institutional pressures for AACSB accreditation: Insights from faculty members in Mexican business schools. Studies in Higher Education, 44(9), 1605-1618.
Alvi, F. H., Prasad, A., & Segarra, P. (2019). The political embeddedness of entrepreneurship in extreme contexts: The case of the West Bank. Journal of Business Ethics, 157(1), 279-292.
Rauf, A. A., Prasad, A., & Ahmed, A. (2019). How does religion discipline the consumer subject? Negotiating the paradoxical tension between consumer desire and the social order. Journal of Marketing Management, 35(5-6), 491-513.
Thexton, T., Prasad, A., & Mills, A. J. (2019). Learning empathy through literature. Culture and Organization, 25(2), 83-90.
Rauf, A., & Prasad, A. (2019). Taming desire? Negotiating the complex and paradoxical tension between consumer passion and social order. In S. K. Lam, M. Giesler & X. Luo (Eds.), American Marketing Association Winter Conference Proceedings (Vol. 30) (pp. MC4-MC5). Austin, TX.
Prasad, A. Review of E. Lomsky-Feder & O. Sasson-Levy, Women soldiers and citizenship in Israel: Gendered encounters with the state. Gender and Society, 33(2), 329-331.
Prasad, A. (2018). When is economic inequality justified? Business Horizons, 61(6), 855-862.
Rauf, A. A., Prasad, A., & Razzaque, M. A. (2018). Consumption within a soft total institution: Discursive inculcation in the Tablighi Jamaat. International Journal of Consumer Studies, 42(6), 854-864.
Segarra, P., & Prasad, A. (2018). How does corporeality inform theorizing? Revisiting Hannah Arendt and the banality of evil. Human Studies, 41(4), 545-563.
Li, E. P. H., & Prasad, A. (2018). From wall 1.0 to wall 2.0: Graffiti, social media, and ideological acts of resistance and recognition among Palestinian refugees. American Behavioral Scientist, 62(4), 493-511.
Prasad, A., & Qureshi, T. (2017). Race and racism in an elite postcolonial context: Reflections from investment banking. Work, Employment and Society, 31(2), 352-362.
Annisette, M., & Prasad, A. (2017). Critical accounting research in hyper-racial times. Critical Perspectives on Accounting, 43, 5-19.
Prasad, A., & Segarra, P. (2017). Academe under siege and the atrophy of today’s universities [Review of T. Docherty, Universities at war]. ephemera: theory and politics in organization, 17(3), 727-732.
Rauf, A., & Prasad, A. (2017). Ritualistic meal consumption and the temporal reduction of divisions due to economic disparity. Advances in Consumer Research, 45, 833-834.
Prasad, A. (Ed.). (2016). Contesting institutional hegemony in today’s business schools: Doctoral students speak out. Bingley, UK: Emerald.
Khoury, T. A., & Prasad, A. (2016). Entrepreneurship amid concurrent institutional constraints in less developed countries. Business and Society, 55(7), 934-969.
Auster, E. R., & Prasad, A. (2016). Why do women still not make it to the top? Dominant organizational ideologies and biases by promotion committees limit opportunities to destination positions. Sex Roles, 75(5-6), 177-196.
Prasad, A. (2016). Cyborg writing as a political act: Reading Donna Haraway in organization studies. Gender, Work and Organization, 23(4), 431-446.
Durepos, G., Prasad, A., & Villanueva, C. E. (2016). How might we study international business to account for marginalized subjects? Turning to practice and situating knowledges. Critical Perspectives on International Business, 12(3), 306-314.
Prasad, A., & Durepos, G. (2016). From margin to center: Listening to silenced subjectivities in international business. Critical Perspectives on International Business, 12(3), 218-221.
Prasad, A. (2016). The fact of Otherness: Liberating the subaltern consciousness in management education. In T. Beyes, M. Parker, & C. Steyaert (Eds.), Routledge companion to reinventing management education (pp. 454-467). New York: Routledge.
Prasad, A. (2016). Conclusion. In A. Prasad (Ed.), Contesting institutional hegemony in today’s business schools: Doctoral students speak out (pp. 183-204). Bingley, UK: Emerald.
Prasad, A. (2016). Playing the game and trying not to lose myself: A doctoral student’s perspective on the institutional pressures for research output. In A. Prasad (Ed.), Contesting institutional hegemony in today’s business schools: Doctoral students speak out (pp. 69-89). Bingley, UK: Emerald.
Prasad, A. (2016). Introduction. In A. Prasad (Ed.), Contesting institutional hegemony in today’s business schools: Doctoral students speak out (pp. xi-xvi). Bingley, UK: Emerald.
Segarra, P., & Prasad, A. (2016). Banality of evil: Towards collapsing the boundary conditions between ontology and epistemology. In E. Muralidharan (Ed.), Paper Proceedings of the Administrative Sciences Association of Canada Conference. Edmonton, AB.
Prasad, A. (2016). Review of R. Collins & M. McConnell, Napoleon never slept: How great leaders leverage social energy. Organization Studies, 37(4), 591-593.
Fotaki, M., & Prasad, A. (2015). Questioning neoliberal capitalism and economic inequality in business schools. Academy of Management Learning and Education, 14(4), 556-575.
Prasad, A. (2015). Liminal transgressions, or where should the critical academy go from here? Reimagining the future of doctoral education to engender research sustainability. Critical Perspectives on Accounting, 26, 108-116.
Prasad, A. (2015). A rebel without a cause? (Re)claiming the question of the political in critical management studies. In A. Prasad, P. Prasad, A. J. Mills, & J-H. Mills (Eds.), The Routledge companion to critical management studies (pp. 80-90). New York: Routledge.
Prasad, A. (2015). Beyond positivism: Towards paradigm pluralism in cross cultural management research. In N. Holden, S. Michailova, & S. Tietze (Eds.), Routledge companion to cross-cultural management (pp. 198-207). New York: Routledge.
Prasad, A. (2014). Corporeal ethics in an ethnographic encounter: A tale of embodiment from the Occupied Palestinian Territories. Scandinavian Journal of Management, 30(4), 525-531.
Prasad, A. (2014). You can’t go home again: And other psychoanalytic lessons from crossing a neo-colonial border. Human Relations, 67(2), 233-257.
Fotaki, M., & Prasad, A. (2014). Social justice interrupted? Values, pedagogy, and purpose of business school academics. Management Learning, 45(1), 103-106.
Prasad, A. (2014). Psychoanalytically reading hedonic consumption in the 50 Shades trilogy. Advances in Consumer Research, 42, 646.
Prasad, A. (2013). Playing the game and trying not to lose myself: A doctoral student’s perspective on the institutional pressures for research output. Organization, 20(6), 936-948.
Prasad, A., & Holzinger, (2013). I. Seeing through smoke and mirrors: A critical analysis of marketing CSR. Journal of Business Research, 66(10), 1915-1921.
Prasad, A., & Farzadnia, S. (2013). Clean Air Act. In L. M. Salinger (Eds.), Encyclopedia of white-collar and corporate crime (Volume 3, 2nd ed.) (pp. 175-177). Thousand Oaks, CA: Sage.
Prasad, A. (2013). Playing the game and trying not to lose myself: On the institutional pressures for research output. In L. Toombs (Ed.), Academy of Management Best Paper Proceedings. Orlando, FL.
Prasad, A. (2013). Review of P. Fleming & M. T. Jones, The end of corporate social responsibility: Crisis and critique. Organization Studies, 34(11), 1729-1731.
Prasad, A. (2012). Research commensurability: Or, the loss of analytical precision. Industrial and Organizational Psychology, 5(3), 352-354.
Prasad, A. (2012). Beyond analytical dichotomies. Human Relations, 65(5), 567-595.
Khoury, T. A., & Prasad, A. (2012). How do developing country entrepreneurs navigate extreme institutional voids? In L. Toombs (Ed.), Academy of Management Best Paper Proceedings. Boston, MA.
Prasad, A. (2012). Reconsidering the socio-scientific enterprise of sexual difference: The case of Kimberly Nixon. In D. Naugler (Ed.), Canadian perspectives in sexuality studies: Identities, experiences, and the contexts of change (pp. 494-499). Oxford: Oxford University Press.