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Bio (Marc Stoiber)

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Marc Stoiber

Position

Associate Faculty

School

Business

Summary

Marc Stoiber is a creative strategist who helps clients build resilient, future proof brands. He created this platform based on the observation that the modern brand landscape is in upheaval, unsettled by economic, environmental, technological and cultural chaos. Future proof brands are built on six pillars – higher brand purpose, higher order consumer need, sustainability, design, innovation and sociability. In creating these brands, Stoiber helps clients forge a more enlightened path forward and helps them guarantee the continued viability of their business.

Experience

Stoiber is the director of marketing for a new health and wellness retail brand launching in Canada and the US. He also consults for clients including British Columbia Government health care and BC Hydro. Before embarking on consulting, he was vice-president of green innovation at Maddock Douglas, founder of Change Advertising, National creative director of Grey Canada and creative director of DDB Canada.

Credentials

Stoiber holds a BA in English from the University of Calgary. His work has earned him numerous advertising and design awards, including Cannes Lions, One Show, CA, Graphis, Marketing, Eurobest and Asiabest. In addition, his work on Mr. Clean earned his team the Procter & Gamble Worldwide Turnaround of the Year award in 2005.