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Students to raise money for charity through innovative business ideas

January 20, 2011

Sixty-seven Bachelor of Commerce students from Royal Roads University are hitting the streets this week to raise as much money as they can with a personal investment of only five dollars. Now in its 12th year, the Venture Challenge has evolved from being a class competition to a community initiative that provides money to local charities through the profits generated by students. In past more than $35,000 has been raised for local charities through this month-long competition.

"The idea is to get students into the marketplace with interesting business ideas that can make money in a short period of time," says entrepreneurial management professor Geoff Archer. "They've been learning business skills since September, so this is the time to try their hands at running a short-term business idea, and do it for a good cause."

Among the charities hoping to receive profits this year are the B.C. Children's Hospital, The David Foster Foundation The Mustard Seed Food Bank, KidSport, Make a Wish Foundation, The Heart and Stroke Foundation, the Canadian Hero Fund, The Queen Alexandria Foundation for Children, The Vancouver Island Marmot Recovery Foundation, and Big Brothers and Sisters of Victoria.

Students are organized into teams of four or five and have until 8:00 a.m. on Friday, Feb. 11, 2011 to make as much money as they can from a five dollar investment. Some of the ideas already underway include a travelling goat petting zoo; 100 kids painting art for sale; a minute-to-win-it event; a yoga-thon; decorative diaper cakes and more.

Two public trade show events will be held including all the business ideas and teams who will be on hand to explain their products or business ideas. The first will occur on Saturday, Feb. 5 at Mayfair Mall in Victoria between 11:00 a.m. and 4:00 p.m., and a second trade show will be held at Royal Roads University on Tuesday, Feb. 8 on the Quarterdeck of the Grant Building between Noon and 1:00 p.m.

This contest is collaboration between the Bachelor of Commerce program, Eric C. Douglass Centre for Entrepreneurial Studies and the Royal Roads chapter of Students in Free Enterprise (SIFE - RRU). 

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For media queries, contact:

Communications Officer, Doug Ozeroff
doug.1ozeroff@royalroads.ca  250-391-2526, cel 250-812-5065 or,