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RRU in the Media
Catherine Riggins appointed AVP Marketing & Alumni Relations
Royal Roads University is pleased to announce the appointment of Catherine Riggins to the position of associate vice-president, Marketing and Alumni Relations, effective Sept. 1, 2015.
“Catherine’s experience and impressive track record make her a great choice to take the helm of our newly-restructured Marketing and Alumni Relations team,” says Katharine Harrold, vice-president Communications and Advancement. “This appointment builds our capacity for greater engagement with our valued alumni community.”
Riggins joined Royal Roads as director, Branding, Marketing and Recruitment in 2010 from Canada Post Corporation, where she held the position of director, Marketing Communications, Sponsorship and Brand since 2000.
She was the driving force behind the university’s rebranding in 2011, which garnered industry awards in Canada and internationally, and continues to lead Royal Roads’ cutting-edge student marketing campaigns.
Riggins holds a Bachelor of Commerce from the University of Ottawa and brings over 25 years’ marketing communications experience to this new role at Royal Roads.