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RRU in the Media
Pedro Márquez: Ethics are part of your business’s DNA
Corporate social responsibility has surged in the past decade as an effective business guideline, according to Pedro Márquez.
Royal Roads Global Advancement, Marketing and Business Development A/VP Marquéz advised that business ethics have been adopted by many companies as fundamental principles – and are part of the DNA of successful businesses in an Oct. 24 article in the Victoria Times Colonist.
Here is an excerpt:
“To demonstrate their commitments, companies can do other things such as getting involved with community affairs, operating a safe workplace that is family friendly, and taking extra care to protect the environment.
That message is reaching a new generation of leaders, as many commerce and MBA programs at schools such as Royal Roads University are teaching these concepts to future entrepreneurs.
Leaders should remember that doing all those things will not only earn the respect of stakeholders, but also go a long way to contributing to the sustainability for your company”